Strategic branding based on proven best practice should be within reach for businesses of any size.
Our scalable service model is designed to meet you wherever you are in your brand journey, with practical solutions to fit your needs—and your budget.
Starting a new business or nonprofit? We can help you build a cohesive brand story from the beginning. Struggling with brand awareness or perception for your existing business or organization? We can help you identify brand pain points and build a strategy to reach your goals.
We’ll amplify your brand voice by crafting clear, concise messaging and content that strategically aligns with your brand goals and resonates with your target audience.
We can breathe life into your brand’s visual identity, whether on screen or on the printed page. Rely on us to bring all your creative and digital platforms into sync, so they’re working together effectively to reach your audience and achieve your business goals.
We’re available for project-based consulting to tackle your brand, communications and nonprofit development challenges.
We also offer hourly and package-based coaching to support you with professional & entrepreneurial goal setting, organizational leadership development, and managing internal communications and culture change.
Explore our blog and build your brand and communications best practice skill set.
If you’re building a new business, launching your website likely falls at the top of your to-do list. But it also may feel overwhelming if this is new territory for you. With limited resources, you may be deciding between a
Building a brand with staying power is about more than an eye-catching logo and memorable tagline. It’s about connecting with your audience on a deeper level, driven by a shared purpose. But what does that look like in practice?
For nonprofits to thrive and make a lasting impact, financial stability must be a strategic priority. Sustainable, high-impact nonprofits aren’t built on one big win. They’re built on grind and strategy.
The end of each calendar year provides an ideal opportunity to look back at your brand accomplishments and challenges for the past 12 months to complete a “state of the brand” check-in.
We empower creators, dreamers and doers to build purpose-driven brands and stronger communities.
© 2025 Misty Ebel Communications LLC dba Better Way Branding